Meet Jeanette Knittel and alvöru Jeanette Knittel has the “coolest” job title ever: Chief Cooling Officer. Jeanette is the solopreneur behind alvöru, a company whose clothing line helps women combat hot flashes and night sweats. alvöru (pronounced “all-vu-ru”) is Icelandic for “real,” which plays into the company’s tagline: “real women. real comfort. real cool.” As our […]
